W
Will Helms
Guest
Look out for the smaller deals throughout the day. Yoke is signing 5000 college athletes. It’s a platform where people can pay a little bit of money to play Madden or other online games against celebrities, players, etc. Those 5000 kids won’t make a ton of money but it gives them an opportunity to cash in a bit.
The 6-figure deals will make headlines, but if you want an idea of why NIL can be a really good thing, look for the deals involving small school athletes and local businesses.
Front Office Sports on Twitter is a great resource to follow.
The 6-figure deals will make headlines, but if you want an idea of why NIL can be a really good thing, look for the deals involving small school athletes and local businesses.
Front Office Sports on Twitter is a great resource to follow.